Daily price intelligence for Germany’s pet food market
PetFood Index monitors daily pet food prices across Germany’s top online shops – Zooplus, Fressnapf, and Zooroyal.
Our data helps you make smarter decisions in sales, marketing, and product strategy – with over 800,000 prices tracked each month.
Solving 3 biggest problems in the pet food business!
The only pet magazine that reports on pet food price comparison.
This reduces your revenue.
This reduces your margins.
You lose revenue and margins.
Trial Subscription - Pet Food Price Reports
900.000+ cat & dog food prices a month
Powerful database of product offers
Explore the full platform for 30 days with access to all five core reports. Ideal for getting started.
Annual Subscription - Pet Food Price Reports
900.000+ cat & dog food prices a month
Powerful database of product offers
Get comprehensive, daily-updated data from Germany’s top online shops. Includes full access to all five core reports.
Add additional user licenses for €75/month.
Annual Subscription - 100% Customizable
900.000+ cat & dog food prices a month
Powerful database for product offers
Customize your subscription with extended monitoring and optional modules:
Track additional shops, categories (e.g., snacks, accessories, toys, cat litter)
Monitor banners, reviews, rankings, availability, recommendations
Personalized onboarding, data export, custom reports and dashboards
Add additional user licenses for €75/month.
Cat & Dog Food Brands
Daily Sales Price Offers
Monthly Market Prices
Tracked Products
Over 900,000 price entries monthly
Coverage of more than 220 brands in wet and dry pet food
Trusted by decision-makers in industry, retail, and e-commerce
Built for managing directors, sales leaders, marketers & product managers
Use PetFood Index to monitor trends, benchmark competitors, and identify pricing opportunities – data that drives results. Implement dynamic pricing in your enterprise and increase your revenue and profit margins using pet food price comparison.
Chief editor pet + PET worldwide
“Stay Ahead with Data Superiority—Win Pet Food Customers with Dynamic Pricing.” Pet food customers are particularly sensitive to price fluctuations, often making purchasing decisions based on the most attractive offer. Pet food producers equipped with data-driven transparency regarding market price developments can proactively respond to changes and strategically manage their approach. This data superiority provides both strategic and operational competitive advantages.
Pet Food Industry Expert
Hear me speak: “Data Makes the Difference: How Market Intelligence is Transforming Product Development, Pet Food Pricing & Competition in the Pet Industry”
Join me at the Heimtier-Kongress 2025 in Leipzig on October 22–23, where I’ll speak about how market intelligence is transforming pet food pricing, product development, and competition in the pet industry. Don’t miss the chance to discuss the importance of data-driven strategies for pet food producers. Let’s connect personally during the Networking Dinner on October 21, the evening before the congress. I look forward to meeting you there!
Don’t miss this chance to gain valuable insights and connect with key players in the pet industry. Register now to secure your spot at Heimtier-Kongress 2025 in Leipzig!
Founder, PetFood Index
PetFood Index provides daily pet food price comparison and real-time pricing insights from Germany’s leading online retailers – Zooplus, Fressnapf, and Zooroyal – helping pet food businesses make smarter, data-driven decisions.
PetFood Index. All Rights Reserved. Copyright 2025
“PetfoodIndex.com – Spot Trends Early. Price Smarter. Stay Ahead.” PetfoodIndex.com is a valuable tool for us at petonline.de to identify exciting market trends in pet food pricing early on and to develop new story ideas. The platform is also extremely useful for pet food manufacturers themselves: it provides transparent data that helps them optimize pricing strategies and detect market changes at an early stage.